Kevin Coogan

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You are here: Home / Big Data / 21st Century Data / Bolsonaro to Win Brazil’s Presidency

Bolsonaro to Win Brazil’s Presidency

October 27, 2018 by Kevin Coogan

The second round of the Brazilian Presidential Election is tomorrow.  Social Media Influence (SMI) forecasts Bolsonaro to defeat Haddad, 59.4% to 40.6% respectively.

SMI has been consistently positive on Bolsonaro since July 2017.  It is the only known quantitative indicator to maintain Bolsonaro as the front-runner throughout an extremely turbulent campaign.  As polls and especially betting (or prediction) markets pointed to other candidates, SMI kept Bolsonaro as the front-runner and expected victor.

Currently, prediction markets (based on www.predictit.org) puts the probability of Bolsonaro winning at 97%.  Every major poll taken since the end of the first round of voting has Bolsonaro with a considerable lead, averaging in the past week 13.6 percentage points.

SMI places the expected Bolsonaro victory more or less in-line with Lula’s wins of 2002 and 2006 when he won 61.3% and 60.8% of the second round vote, respectively.  Such a victory for Bolsonaro will provide him with a clear mandate.

Filed Under: 21st Century Data, Big Data, Brazilian Elections, Polls, Social Media Analysis, Social Media Influence

Kevin Coogan is the founder of zettacap and amalgamood, and is a former hedge fund manager. www.linkedin.com/in/kjcoogan

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Bolsonaro to Win Brazil’s Presidency